PRISM Young Voices
Launched in 2017 by then PRISM Awards Co-convenor, now Convenor, Palesa Madumo the initiative provides young people with the opportunity to judge the awards alongside industry experts, receive mentorship and per-to-peer training relating to the communications industry.
The 2020 PRISM Young Voices
She holds a BA Degree in Corporate Communication which she attained in 2013 at the University of Johannesburg.
Brenda has worked across a myriad of brands including but not limited to M-Net, PPC, Sasol, GIBB Engineering, Investec, MERCK, MMI Holdings and Scaw Metals. Her experience has led her to finding her passion point which is working on corporate brands who are aiding investment in Africa and furthermore pushing the notion of skills and wealth generation.
As a young mover and shaker in the industry Brenda is super excited to be a part of the PYV judges for 2020.
She is a hardworking and dedicated individual with a passion for women empowerment and the advancement of previously disadvantaged people. One of the quotes that resonate with her is Malala Yousafzai’s “When I was born, some of our relatives came to our house and told my mother, 'Don't worry, next time you will have a son.'” This drives her as she understands her power as a smart, capable woman, building her house on a personal and professional capacity. And not in spite of, but because she was born a girl.
She has found her voice in the City of Gold as a marketing and communications specialist for Creative Shoppe. Although she has been in the industry for a short while, she has gained experience in formulating PR and Digital strategies.
She is passionate about women in the industry finding their voices and being game changers . Known for her “Superwoman syndrome” ,she therefore hopes to one day see herself chairing the PRISA board.
“For me, the beauty of Public Relations is exploring different environments and telling stories that appeal to the public. The narrative is in our hands, like a child playing with clay - lets run wild with our imagination”
My channel (Fox & The Fro) is where I get to educate black men and women about the complexities of our natural hair amongst other socioeconomic matters affecting this population. Being vocal about these passions has opened up opportunities on platforms such as Power FM, YFM and many others to broaden perspective about the topics at hand.
The initiative offers 10 young and dynamic communications enthusiasts the opportunity to not only be part of the PRISM Awards but to also be mentored by some of the best in the communications and PR industry.
On 13 March 2020 Oarabile had the opportunity to judge the awards alongside industry experts, received mentorship and peer-to-peer training relating to the communications industry.
In December 2019 she was named Ditshego Media’s Most Improved Employee of The Year after joining Ditshego Media as their youngest employee in history and showed rapid growth, enough to manage multiple accounts from strategy to implementation.
In April 2019 she graduated from the University of Johannesburg obtaining a National Diploma in Public Relations and Communication Management.
My journey in the industry began in 2016, and have obtained two DNA awards for campaign of the year, three PRISM Awards, an international Golden Quill, International Bizz Awards for Recognition/Excellence in marketing management and New Generation awards.
When I am not spinning ideas in boardrooms, you will find me twirling on my feet on stages. As a passionate dancer, my greatest moments have been on the Global Citizen Stage next to International Star musician, Tiwa Savage.
All the magic and risks pay off…
Siya is currently registered at the University of Johannesburg where he is doing his final year in Public Relations and Communications Management. He is determined that he was born to tell stories and impact people’s lives through his inspirational speaking.
In 2019 he was appointed as President of the Student’s Public Relations Association and a member of the campus Society Council where he serves as head of academics and student governance. In his short term at UJ he has also had the privilege of working as a Public Relations Assistant to Ms Simone Carter who is the Special Projects Officer for the institution.
He lives by the statement “I have no special talents, I am only passionately curious”.
I chose to pursue a career in Brand Marketing and Communications because of the love and fascination I have with the South African consumer. I believe that there isn’t a better place to practise marketing than in South Africa because of how diverse the consumer landscape is. We live in a country that is diverse in culture which provides interesting challenges and opportunities for Marketers. I believe that as a Marketing professional I will be successful in those challenges because I never stop seeing myself as a consumer first.
Tashinga diverted to influencer management in October 2018 by opening his agency Mansa Musa Brands which resulted in a big breakthrough through lifestyle influencer Mbali ‘Cherry’ Ubisi. Tashinga supplies influencers for brands, from food to fashion as his agency houses 3 of the biggest beauty influencers in the country. As a leader Tashinga employs 2 junior pr account managers that handle their own clients and assist with strategy
In 2020 Tashinga is doing PR for Social Media Week Durban and Dumisani Bini an urban contemporary artist whose pieces lay on the walls of Sandton’s restaurants. Apart from PR & marketing, his major interests are sport team management, real estate development, African tourism and hospitality and e-commerce technology & digital currency payment systems.
There is more to expect from Mansa Musa Brands & Tashinga who is still in the early stages of his career as he is passionate about the growth of African brands by giving them their own unique identity through prolific communication. Tashinga believes all Africans should prefer purchasing locally produced luxury goods instead of European fashion and car brands as this will grow our economies due to money rotating in our communities.
2019 PRISM Young Voices
PRISM Young Voices Alumni